Blog
Real-time moments with Interaction Studio
When we think about personalisation, one of the things that we have [...]
Pega and the Customer Decisioning Hub
Whilst Pega is a wide and varied product suite with many innovative [...]
The HCL Unica Suite
The HCL Software Unica Suite is an enterprise class marketing platform that [...]
Unica Interact Triggered Actions integration with Apache Kafka
Triggered Actions (previously known as Triggered Messages) is a powerful module within [...]
Adobe Journey Optimizer
In April, Adobe celebrated the 1st anniversary of the launch of one [...]
SFMC Journey Builder -At A Glance
There is a great saying “the journey is never-ending". The SFMC [...]
Acoustic release Dynamic Content for Message Composer
The Acoustic Campaign Message Composer marks a significant investment in user experience [...]
Unica Optimize – optimising marketing campaigns for greater ROI
Marketers are constantly seeking ways to optimise their marketing campaigns to meet [...]
Adobe Campaign – are you maximising the platform?
Adobe Campaign is a market-leading, standalone, cross-channel campaign management solution enabling organisations [...]
Salesforce Marketing Cloud: engage your customers with Einstein STO and Path Optimizer
Salesforce Marketing Cloud: engage your customers with Einstein STO and Path Optimizer. [...]
Digital Asset Management with Adobe Assets Essentials
Marketing Communications and Digital Assets Digital Asset Management with Adobe Assets Essentials. [...]
How to successfully switch Marketing Automation Platforms
MIGRATION CONSIDERATIONS How to successfully switch marketing automation platforms. So, you’ve made [...]
