Blog
Evaluating Top Multichannel Campaign Management Platforms
At Purple Square CX, we are sometimes asked “which is the best [...]
Adobe Experience Cloud Platform
Adobe Experience Cloud platform, is a comprehensive set of applications, capabilities and [...]
Adobe Campaign Classic & Standard
8 tips for maintaining top performance At Purple Square we spend a [...]
Adobe Campaign Classic vs Standard
Adobe Campaign Classic vs Standard? What exactly is the difference? It's [...]
Adobe Journey Optimizer
In April, Adobe celebrated the 1st anniversary of the launch of one [...]
Adobe Campaign – are you maximising the platform?
Adobe Campaign is a market-leading, standalone, cross-channel campaign management solution enabling organisations [...]
Digital Asset Management with Adobe Assets Essentials
Marketing Communications and Digital Assets Digital Asset Management with Adobe Assets Essentials. [...]
Cross-channel Delivery
How to orchestrate cross-channel campaigns in Adobe Campaign Standard Cross-channel delivery is [...]
Reporting & Optimisation Checklist for ACS
During this series we have discussed how we can help you get [...]
Targeting & Deliverability Checklist for ACS
Following on in our Adobe Campaign Standard checklists series, this article specifically [...]
Adobe Campaign Standard Checklist
After our introduction on how to build campaigns and use techniques like [...]
Personalisation in Adobe Campaign Standard
Before sending out just another email, consider these areas of personalisation for [...]
