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Insurance Customer Experience – how to make it personal and build loyalty in a self-service industry
Great Customer Experience has always been central to the insurance [...]
CX Transformation Approaches – Big Bang vs Crawl, Walk, Run
We’re all used to stock phrases like 'benefits realisation', 'agile [...]
Beyond the pitch: data and sports marketing
Alongside our celebrations of England’s Lionesses bringing football ‘home’ with [...]
Automotive chips and dips: how the latest trends in Marketing Automation can help the automotive industry bounce back
Automotive (micro) chips and (sales) dips. Way back in the [...]
2022 – The Year of Pocket Journeys
We're all familiar with the tried and tested concept of [...]
