customer journey Archives - Purple Square

2022 – The Year of Pocket Journeys

By Tim Biddiscombe|2024-04-25T13:33:35+00:00January 12, 2022|Blog, Customer Experience, Marketing Automation, Marketing Strategy|

We're all familiar with the tried and tested concept of [...]

Customer Journeys in Marketing Automation

By Maree Wallis|2024-04-25T13:37:46+00:00July 6, 2021|Blog, Customer Experience, Marketing Automation|

Customer journeys in marketing automation. A core aspect of Marketing [...]

The power of customer journeys, with Acoustic Campaign

By Maree Wallis|2024-04-25T13:39:25+00:00March 2, 2021|Acoustic Marketing Platform, Blog, Get to know Martech|

There are countless benefits when a brand makes the jump into [...]

The Customer Journey – tear up the rule book?

By Tim Biddiscombe|2024-04-25T13:40:34+00:00January 30, 2021|Blog, CDP, Customer Experience, Marketing Automation|

A customer journey should provide a personalised experience based on [...]

Why the Customer Journey matters most

By Robin Humphrys-Smith|2024-04-25T14:03:04+00:00July 29, 2019|Blog, Customer Experience, Marketing Automation|

Why the Customer Journey matters most, can be defined as [...]