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Incrementality and why customer data won’t save you
By Purple Square CX|2024-04-18T14:58:42+00:00August 21, 2023|
This whitepaper explains the fascinating concept of incrementality and [...]
Real-Time Marketing
By Tim Biddiscombe|2024-04-18T15:11:41+00:00May 6, 2022|
Real-time marketing: what is it and how can it [...]
Which Marketing Campaigns Should You Outsource?
By Purple Square CX|2024-04-18T15:13:45+00:00October 22, 2021|
The types of marketing automation campaigns you might consider [...]
The 10 Benefits of Application Management
By Tim Biddiscombe|2024-04-18T15:14:03+00:00October 22, 2021|
Application Management is a proactive and reactive maintenance and [...]
7 Ways to Keep Your Customer Data Clean
By Purple Square CX|2024-04-25T13:34:31+00:00October 22, 2021|
Good data housekeeping matters, especially when your customer data [...]