Blog
Adobe Experience Cloud Platform
Adobe Experience Cloud platform, is a comprehensive set of applications, capabilities and [...]
Boot’s CMO Pete Markey on why loyalty programmes must focus on both immediate and holistic value in the cost of living crisis
Purple Square have been speaking to customer experience leaders from top global [...]
Knowing your customer has never been more important
Purple Square have been speaking to customer experience leaders from top global [...]
CDPs & MAPs – working together to deliver seamless customer experiences
At Purple Square, we believe that Customer Data Platforms (CDPs) and Marketing [...]
Vanquis Bank’s Atiq Sajawal on creating a frictionless customer experience in financial services
Purple Square have been speaking to customer experience leaders from top global [...]
Customer Start’s Miles Courtney – Thomas on ensuring consumers feel valued
As part of our ongoing ‘Reimagining CX’ series, Tim Biddiscombe chatted with Miles [...]
Virgin Red’s Dave Robinson on why resolving customer issues may not win you awards but will win you customers.
Purple Square have been speaking to customer experience leaders from top global [...]
Welcome mParticle, Purple Square’s newest Technology Partner
As Managing Director and one of the founders of Purple Square, I’d [...]
Adobe Campaign Classic & Standard
8 tips for maintaining top performance At Purple Square we spend a [...]
Keeping up with Gaming Rule changes in the UK
Editors note: This article is intended to provide a commentary and interpretation [...]
Unica Link – making integrations easy
HCL Unica Link is a tool to help you link Unica Campaign [...]
Is a CDP a line item in your 2023 marketing budget?
2022 has seen an astonishing shift in the ever-thriving Marketing Technology area. [...]
