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Changing the conversation: shaking off stereotypes and building relationships with procurement teams
Procurement professionals have been accused of being a lot of [...]
Unlocking Exceptional Customer Experience: The 5 Core Principles and How We Serve
In the saturated digital market, standing out goes beyond products [...]
The Heartbeat of Great CX: It’s All About the People
Once upon a time businesses touted tech and real estate [...]
Moo – on exploring human service as a differentiator
Purple Square have been speaking to customer experience leaders from [...]
Time to play: how to build innovation into marketing practices to help increase customer loyalty
With cost effectiveness and the bottom line driving so many [...]
Putting people at the heart of digital marketing
Putting people at the heart of digital marketing. Marketing automation [...]
How to assemble a crack team of marketers
Creating a crack team of marketers can be achieved in [...]
Geek or Chic?
Geek or Chic? How to hire the best campaign managers [...]
Classroom-based learning is crucial
Why classroom-based learning is crucial for realising value of enterprise [...]