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Marketing Automation – A Practical Approach
(Part 1) Marketing Automation - A practical approach. There are [...]
Campaign and WCA Integration
Going Native Campaign and WCA Integration - With version 10.0 [...]
Welcome to the Acoustic Marketing Cloud
Welcome to the Acoustic Marketing Cloud. There have been reverberations [...]
HCL Completes Acquisition of Unica
HCL Completes Acquisition of Unica, following its announcement of intent [...]
How to incorporate A/B testing
Into everyday campaign optimisation How to incorporate A/B tests into [...]
Is your Sender Reputation hurting you?
How to use WCA to improve your email deliverability Is your [...]
How to support your Unica/Silverpop Integration
How to support your Unica/Silverpop Integration in a changing market. [...]
Not All Responses are Equal
Not All Responses are Equal! One of IBM Campaign’s most [...]
SMS is dead. Long live… SMS?
SMS is dead. Long live... SMS? In this article we [...]
