The Heartbeat of Great CX: It’s All About the People
Once upon a time businesses touted tech and real estate [...]
Marketing Transformation Strategies beyond the “Big 4”
Business marketing transformation strategies must always consider their competitive edge, [...]
Navigating the Maze: Understanding Analyst Reports and Finding Your Perfect MarTech Fit
If you've spent time on LinkedIn recently, and particularly with [...]
WhatsApp and Facebook Messenger Automation
Maximising B2C Impact Digital marketing is in the midst of [...]
Managing Customer Data Silos in Telecommunications
The telecommunications sector grapples with a pressing issue: customer data [...]
The Importance of Data Quality and Data Confidence in Customer Experience
We live in the information age, where customer insight expands [...]
Harmonising Telecom’s Digital Paths
I have spent a significant part of my career working [...]
Scaling Up Personalisation in Telecommunications
The telecommunication landscape today is witnessing a clear pivot towards [...]
The Future of Customer Experience
Predicting trends for the year ahead Placing customers at the [...]
Customer Experience in the Travel and Tourism Sector
In the post-pandemic, dynamic landscape of [...]
