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Why the Customer Journey matters most
Why the Customer Journey matters most, can be defined as [...]
Every Report is your Job Evaluation
Every report is your job evaluation, as a marketer you [...]
Getting more Bang for your Buck
Optimising your marketing campaign effectiveness One thing we have learned [...]
Geek or Chic?
Geek or Chic? How to hire the best campaign managers [...]
Is AI the future of customer experience?
Is AI the future of customer experience?. “I'm sorry, Dave. [...]
Big Data – is it still relevant?
Big data, is it still relevant? Back in 2015, Gartner [...]
Classroom-based learning is crucial
Why classroom-based learning is crucial for realising value of enterprise [...]
Generation Z
Don't See Your Business The Way You Do In the [...]
These People Don’t Use Commas!
Why Generation Z Are Different To The Rest Of Us, [...]
A Day in the Life of a Purple Square Consultant
A day in the life of a Purple Square Consultant, [...]