Sports Marketing Archives - Purple Square

The Power of CX in Sports Governing Bodies

By Andrew Addison|2025-05-19T08:33:45+00:00May 14, 2025|5 Core Principles of CX, Blog, Sports Marketing, Views|

Sports governing bodies (and clubs) occupy a unique space when [...]

Beyond the pitch: data and sports marketing

By Ben Wyatt|2024-04-25T13:27:40+00:00August 9, 2022|Blog, CDP, Customer Experience, Marketing Strategy, Sports Marketing|

Alongside our celebrations of England’s Lionesses bringing football ‘home’ with [...]