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Innovations in UK Retail with Customer Data Platforms
UK's retail landscape is evolving rapidly, with Customer Data Platforms [...]
Customer-Centric Marketing: The Heartbeat of Modern UK Retail
The UK retail scene, with its diverse offerings from [...]
Elevating Retail Through CX-driven Marketing Automation
In the dynamic retail landscape, meaningful customer connections are crucial. [...]
Optimising Retail Customer Experience: The “5 Core Principles” in Action
In today's retail landscape, success hinges on more than just [...]
Avon’s Gianfranco Cuzziol on how loyalty schemes deliver value and where the metaverse fits in.
Purple Square have been speaking to customer experience leaders from [...]
Boot’s CMO Pete Markey on why loyalty programmes must focus on both immediate and holistic value in the cost of living crisis
Purple Square have been speaking to customer experience leaders from [...]