Customer-Centric Marketing: The Heartbeat of Modern UK Retail
The UK retail scene, with its diverse offerings from [...]
Unlocking Exceptional Traveller CX: The 5 Core Principles
In the competitive travel and tourism sector, delivering a memorable [...]
The Imperative of Customer-Centricity in the UK & European Insurance Sector
The UK and European insurance industry is undergoing a significant [...]
Elevating Retail Through CX-driven Marketing Automation
In the dynamic retail landscape, meaningful customer connections are crucial. [...]
Leveraging CX to Enhance Marketing Automation in the Insurance Sector
In today's competitive insurance industry, the integration of marketing automation [...]
Loyalty Marketing Data
Your Complete Checklist Loyalty marketing, which data matters most? [...]
Optimising Retail Customer Experience: The “5 Core Principles” in Action
In today's retail landscape, success hinges on more than just [...]
Wasim Mushtaq on Embracing CX to Meet Customer Needs
In this latest instalment of the ‘Reimagining CX’ series, Purple [...]
Driving Exceptional Customer Experience in Insurance: The 5 Core Principles and Their Implementation
The UK and EU insurance market is incredibly competitive, so [...]
Visit Orlando – on why customer experience is so important to them!
Purple Square have been speaking to customer experience leaders from [...]
