MarTech Support ROI: Why Strategic Support Is a Business Decision
Every year, organisations invest in new marketing technology to enable [...]
Competitive Benchmarking
Competitive Benchmarking: The situation we all face Competitive benchmarking shows [...]
Breaking Down Silos: Why a Cross-Functional approach to CX is Key to Insurance Growth
Delivering a great customer experience isn’t [and has never been] [...]
Creating a Playbook for the Year Ahead
With the new year now in full swing. the endless [...]
The 2024 Essential iGaming Share of Wallet Guide
Drawing on more than a decade of knowledge and [...]
Purple Square CX and TechGenetix Form Strategic Alliance to Offer Complete Customer Experience (CX) Transformation Solutions
For Immediate Release London, UK – 5th August, 2024 - Purple [...]
Harnessing Customer Experience and CDPs in Retail: The UK Retail Resurgence
The UK retail sector stands on the brink of a [...]
Unlocking Exceptional Customer Experience: The 5 Core Principles and How We Serve
In the saturated digital market, standing out goes beyond products [...]
Leveraging Customer Data Platforms in Travel and Tourism
In the travel and tourism sector, understanding each traveller's unique [...]
Dispelling the myth: no-one ever got fired for hiring the big four – Full Article
Taking people, operations, technology and data [...]
